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Executive Director, Research


  • Provides guidance to the station group and corporate officers, with data-driven insights for linear network optimization.
  • Acts as a liaison with headquarters, programming, advertising sales and marketing, tracking programming performance on a daily basis.
  • Develops and oversees analytics, creating reports that are grounded in statistics and include insights into the competitive landscapes.
  • Establishes various business metrics to judge performance on a number of levels, suggesting ways for improvement across a variety of platforms.

Experience Level

  • Bachelor's degrees in business, marketing, communications/media or a related field.
  • Minimum of five-plus years of related experience in digital and linear research.
  • Proficient in Microsoft Office and comfortable working with research data and systems from providers such as Nielsen, Starmedia and others.
  • Have good understandings of the digital realm as well.