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Digital Content Manager

Duties

  • Oversees a radio station's digital content across a variety of platforms.
  • Develops strategy for digital footprint, aligning content with overall brand strategy and station goals.
  • Directs production of digital content aligned with the station's revenue goals, including contesting, podcasts, video and print.

Qualifications

  • Excellent writing, editing, communication and project management skills.
  • Expert at using research and data with analyze digital content performance and developing strategies to boost the station's visibility.

Experience level

  • Bachelor's degree required.
  • Prior experience in the digital content management realm required.

Digital Content Managers lead the creation of campaigns designed to drive traffic to digital platforms. They have proven track records in digital content creation; social media oversight; managing budgets and staff; and experience with social media analytics and customer relationship management.

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